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At
thinkingunlimited we design customized training capsules
to suit the staff development needs of our valued clients. We tailor
special sessions keeping in view the nature of clients' business
and the high standards they want to demonstrate and practice. The
major training areas we recommend are as mentioned below :
Sales
Counter Etiquettes (for retail industry).
Personality Development.
Presentation Skills.
Customer Relationship Management Skills.
Communication, Expression and body language Skills.
Attitude and Emotional Self-Control.
Relationship Marketing Skills.
The other
areas our HRM Capsule covers are as mentioned below :-
Performance
Appraisal System
Feedback System
Motivational Techniques
Recruitment Ads, Screening, Selection and Placement
Our Principal
Consultant has designed an innovative package titled "Guidelines
on Human Resource Management and Human Resource Development"
: HRM - HRD Guidelines for Managers, Trainers, Administrators, Executives,
Supervisors and all professionals in the discipline of Human Resource
Management and Development. This package is based on the author's
vast experience and exposure in the field of Human Resource Management.
(can forward the Synopsis for details if interested)
The ultimate
objective is to create a very
professional attitude and work culture and thus optimize the output
of each and every staff member.
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...with
Globalization gathering momentum in India, having a good business
profile and a reputation of global standards has become a must
for the market-sensitive businessperson. The growing competition,
developments in the world of media and communication have made it
even more necessary for the businessperson to think-globally.
Managing the brand, sustaining the market-challenges
and fighting it out to achieve
the competitive edge is what every business aims
at. But, how many can actually do it ? You may have an absolutely
perfect product a customer would desire to buy. But, does your product
have enough projection, reputation or recognition in the retail-jungle
? It is possible that when it comes to Brand Positioning and
Market Share you lose out against a less deserving rival...
the main reason is an inadequately conceptualized Brand Strategy.
| ...make
your presence felt and you will feel the world of a difference. |
Advertising
campaigns should be well planned and not random. A professional
always has an annual calendar for the ad-campaigns and should be
able to tap the right hoardings, right magazines & newspapers
and the right target group at the right time. It is not necessary
to blindly follow what the world is doing. We can afford to
be different. It is this difference in our vision, our orientation
and attitude that makes the ultimate difference when it comes to
the market-share. Gone are the days when products enjoyed
monopoly. Why wait for the crisis to come. Diminish the market-competition
by simply planning your publicity campaigns. Yes it is your
visibility we are laying emphasis on. You have got the quality
product every customer would like to buy, but, just introspect on
whether you have got the image and recognition you deserve ?
Often
the perfectly designed visuals are backed by have poor write-ups.
This has a very negative impact on the brand image. Copywriting
is one of the most powerful tools since it is virtual salesmanship
in black & white. It is ultimately an effort to position
the product in the market. Through varied media we adopt, we are
trying to influence the decision making of the prospective
customers by getting an edge
in competitiveness.
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"There
is only one thing in the world worse
than being talked about,
and that is not being talked about."
- Oscar Wilde
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